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Tycoon Vincent Bolloré to back London electric car hire scheme

Scheme planned for 2015 will allow drivers to book electric cars for short journeys between parking points in the city

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Gwyn Topham and Kim Willsher in Paris
The Guardian, Wednesday 12 March 2014 15.28 EDT
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Vincent Bolloré, whose Bolloré group has won the contract from Transport for London
Vincent Bolloré, whose Bolloré group has won the contract from Transport for London. Photograph: Olivia Harris/REUTERS

A point-to-point electric car-sharing scheme has been promised for London by the billionaire tycoon behind the Paris prototype, with thousands of new vehicle-charging points to be added in London this year.

The scheme, planned to start in March 2015, would allow drivers to book electric cars using smartcards and phones for short journeys between parking points in the city, based on the French Autolib’ model.

Vincent Bolloré, whose Bolloré group has won the contract from Transport for London (TfL) to upgrade and extend the electric charging network, said: “We believe it could be equally successful in London, offering people a convenient and low-cost form of environmentally friendly transport.”
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