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Dismal Chevy Spark EV Sales Make the Volt Look Good

Barra and VoltThe final tallies for 2013 sales are in for the Chevy Volt and its little sister, the Chevy Spark EV. The results are ugly.

While the Volt relies on both a gas engine and electric power, the Spark is actually an electric-only vehicle, assumedly designed to compete with the all-electric Nissan Leaf which had sales of 22,610 for the year. The Spark EV did not compete well, with sales for 2013 coming in at only 589 for the seven months in which it was offered. Chevy Volt sales for the year also disappointed, coming in at 23,094 and down from 2012 sales. The Volt’s sales drop came during a year when overall US car sales rose about 8%.

Back in November of 2012, new General Motors CEO, Mary Barra, hyped the Chevy Spark EV and proclaimed that GM would focus on such plug-in electric vehicles in the future. If this is Barra’s vision for the future focus of GM, shareholders should be very nervous. Following are excerpts from the Automotive News article with quotes from Ms. Barra on her electrified vision for GM:

General Motors’ future green-car efforts will focus on plug-in hybrids and electric vehicles rather than conventional hybrid powertrains, product chief Mary Barra said today.
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