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Echo Automotive Initiates North American Pre-Sales With EchoDrive Premiere

Limited Run Incentive Program Now Available for EchoDrive Plug-In Hybrid System

SCOTTSDALE, AZ, Oct 29, 2013 (Marketwired via COMTEX) — Echo Automotive, Inc. (otcqb:ECAU) (“Echo Automotive,” “Echo” or the “Company”) a developer of technologies enabling the cost-effective aftermarket addition of fuel-efficient plug-in hybrid capability to new and existing vehicles, today announced the launch of North American pre-sales and the Company’s EchoDrive(TM) Premiere incentive program.

Fleets looking to increase fuel efficiency, reduce emissions and decrease operating costs by adding plug-in hybrid capability to new or existing Ford E-Series vehicles can now reserve EchoDrive for delivery starting in mid-2014. Production of 1,000 units will be allocated to the EchoDrive Premiere program, which includes an extended warranty for each unit, first rights to additional production, and installation and services incentives based upon the number of units purchased. EchoDrive Premiere is a limited run program and will be offered on a first come, first served basis. The Company is also accepting reservations for its beta program, which is scheduled for rollout in the first quarter of 2014. Pre-orders from beta participants reserve a priority position in the production delivery schedule. Fleets based in North America can reserve their beta assignments and/or EchoDrive systems now by contacting Echo Automotive at or calling 855-ECHO-AUTO.

“The feedback we have received at industry-leading events such as NTEA, the Green Fleet Conference and HTUF has been exceedingly positive and validates our bolt-on aftermarket approach to delivering plug-in hybrid capability, fuel efficiency and cost-savings for fleets,” said Jason Plotke, Echo Automotive Chairman and President. “We are excited to open pre-sales and expect to have the EchoDrive Premiere program fully subscribed by year end. We encourage fleet operators to act soon to secure their units and accelerate their time to cost-savings and emissions reductions.”

EchoDrive is a bolt-on aftermarket system that quickly and easily adds plug-in hybrid capability to new or existing fleet vehicles, increases fuel-efficiency up to 50% and decreases emissions up to 30% — all without affecting the OEM powertrain or ICE operating capabilities. The Company’s beta program is scheduled to launch in early 2014 with EchoDrive first-run production to follow later in the year. Support for additional makes and models will be available in subsequent EchoDrive production runs.

About Echo Automotive, Inc. (otcqb:ECAU) Echo Automotive(TM) is a technology company that specializes in delivering cost-effective electrification products and solutions that are purpose-built to maximize fleet transportation efficiency and provide optimal return on investment. The key to Echo’s strategy is the bolt-on nature of its solutions, which reduce operating costs and increase efficiency without affecting original vehicle operations. Additionally, Echo offers technology licensing, and consulting in design, energy storage, propulsion, conversions, and vehicle engineering. For more information, please visit

Notice Regarding Forward-Looking Statements

This news release contains “forward-looking statements” as that term is defined in Section 27A of the United States Securities Act of 1933, as amended, and Section 21E of the Securities Exchange Act of 1934, as amended. Statements in this news release which are not purely historical are forward-looking statements and include any statements regarding beliefs, plans, expectations or intentions regarding the future. Actual results could differ from those projected in any forward-looking statements due to numerous factors. Such factors include, among others, use of the proceeds from the financing transactions with United Fleet, increase in order fulfillment operations, growing demand for EchoDrive(TM) kits, development of technologies and products, and business strategy. These forward-looking statements are made as of the date of this news release and we assume no obligation to update the forward-looking statements, or to update the reasons why actual results could differ from those projected in the forward-looking statements. Although we believe that any beliefs, plans, expectations and intentions contained in this news release are reasonable, there can be no assurance that any such beliefs, plans, expectations or intentions will prove to be accurate. Investors should consult all of the information set forth herein and should also refer to the risk factors disclosure outlined in our annual report on Form 10-K filed April 16, 2012, our quarterly reports on Form 10-Q and other periodic reports filed from time-to-time with the Securities and Exchange Commission.

David Waldman/Natalya Rudman
Crescendo Communications, LLC
Tel: 212-671-1020 x304


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