A sample text widget

Etiam pulvinar consectetur dolor sed malesuada. Ut convallis euismod dolor nec pretium. Nunc ut tristique massa.

Nam sodales mi vitae dolor ullamcorper et vulputate enim accumsan. Morbi orci magna, tincidunt vitae molestie nec, molestie at mi. Nulla nulla lorem, suscipit in posuere in, interdum non magna.

A $9,999 Electric Vehicle to Upset the Automobile Market, Says Shai Agassi

Electric vehicles are not like conventional or even hybrid electric vehicles, and hard lessons have been learned by startup and established automakers alike. Don’t forget the lessons that drivers need to learn, as well!

Shai Agassi, founder of now-bankrupt electric vehicle startup Better Place, still thinks the best way to produce a market-upsetting electric vehicle is to separate the cost of the vehicle and the battery. Conventional vehicles are priced the same way. Ask people for one thing that makes electric vehicles difficult to adopt, and cost is certain to be high on the list, due, in large part, to the expensive battery pack. The problem, Agassi asserts, is that the cost of the fuel, or the battery, in the case of an electric vehicle, shouldn’t be part of the cost of the vehicle, just as it isn’t part of the cost of buying a conventional vehicle.


Leave a Reply

This site uses Akismet to reduce spam. Learn how your comment data is processed.