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Not Your Father’s Gas Station: The Future Of Electric Vehicle Charging

Sometimes it’s easy to miss the potential of a new idea. Comparisons to similar breakthroughs can be helpful, but they can also be limiting and misleading. Take the advent of the television, for instance. The radio seemed very similar. It was also a broadcast medium powered by electricity. Taking the radio as a model for understanding this new medium, however, led to the first television news broadcasts consisting of a man reading a newspaper aloud to the camera.

In the same way, investors today are trying to understand the potential for electric vehicle [EV] charging infrastructure by making comparisons to the internal combustion engine [ICE] vehicle and the old familiar gas station. Upon closer consideration, the gas station is in fact a poor analogy that could cause investors to miss the unique opportunity presented by the build-out of a nationwide EV charging infrastructure.
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