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How Are Electric Vehicles Selling? Quite Well!

One of the most common myths repeated and repeated and repeated in mainstream media (and even in cleantech and EV media) is that plug-in electric vehicles (PEVs) aren’t selling well. Quite to the contrary, for this stage of the technology’s evolution, they’re selling very well.

The first question that probably comes to mind for you here is: “If most other reporters and bloggers are saying that they aren’t selling well, why do they think so?”

I think there’s one main reason why these other people are more negative about this matter — expectations. (And, really, that’s the root of all of our disappointments, isn’t it?) In the case of PEVs, there have been some very ambitious expectations. Because the expectations were so high, and actual sales have been quite a bit lower, everyone is saying that PEVs aren’t selling well. However, they are selling quite well considering that they are a completely new type of car.
Plug-In Electric Vehicles Versus Hybrids
Chevy Volt via Chevrolet

Chevy Volt via Chevrolet

U.S. Toyota Prius sales totaled 15,556 cars in the model’s first full year, while Honda Insight sales we considerably lower at 3,788.

More cleantechnica.com

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