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KleenSpeed’s KAR could storm electric car market, but needs a manufacturer

Calling it the “Car of the Future,” KleenSpeed unveiled the KAR, a $10,000ish electric car with a 150 mile electric driving range, that could erase one of the major hurdles to electric vehicle adoption, if the company can find a manufacturing partner.

What would be the modern electric car equivalent to the old school VW Beetle? Small, inexpensive, designed for the people, that’s what the original Beetle stood for (unlike today’s caricature of the Beetle that’s on sale now). Calling it the “Car of the Future” and the “VW Bug, in the electric version,” KleenSpeed CEO Tim Collins unveiled the KAR on Wednesday evening at the San Francisco Auto Show. The KAR is a very small, two seater, inexpensive ($9,995) electric car that amazingly delivers a lot of power and a massive 150 mile electric driving range.

The combination, of a massive electric range and a tiny price has not yet been done by any electric car maker. KleenSpeed has a business model with which they could pull this off. The ultra-low price does depend on a high manufacturing volume, and a leased battery pack. By leasing the battery pack its’ cost is removed from the KAR’s MSRP, and is replaced by a monthly lease fee. How much? That’s envisioned to be $175 per month.
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