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Fisker Working on Entry-Level Chevy Volt Competitor

With the recent appointment to CEO of former Chevy Volt development leader Tony Posawatz, Fisker Automotive is apparently shifting its strategy toward a much more affordable next car, potentially targeted to compete against the Volt. Fisker had been working on a second model, called the Fisker Atlantic, to be priced well below the Karma. Last week, we learned that the Atlantic has been delayed until late 2014 or early 2015. News of the delay came on the heels of a series of problems encountered with the company’s Karma model. Web reports of a third model from Fisker, coming so soon after the announcement of a delay for the Atlantic, could mean that company recognizes the critical importance of affordability, if it’s going to become anything more than an ultra-niche low-volume automaker.


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