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Electric cars: Future of auto racing?

London (CNN) — The power of fuel will be overtaken by electric energy in a new global auto race being used to showcase eco-friendly cars.

The Formula E series, set to launch in 2014, is aiming to rival Formula 1 — but with electric cars.

Formula E chief executive Alejandro Agag believes the future of the automotive industry, particularly in cities, is electric. He hopes the auto race will help promote the wider use of electric cars.

Agag wants the Formula E series to take place in “the heart” of the world’s leading towns. It will be showcased in “cities committed to clean mobility and sustainability,” Agag told CNN’s Quest Means Business. “We think we can be of help to those cities that are promoting the use of the electric car, by making it more popular.”

Formula One strives for a green future
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