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Enclosed Electric Motorcycle An Industry Changer?

In the moments after Daniel Kim narrowly escaped from under the 500-pound Land Rover chassis that he was welding, he decided that he needed to rethink his ideas about vehicles.

This was in 2004 and Kim, a Land Rover mechanic in Portland, Ore., was trying to build the “perfect SUV” – capable of running on biodiesel, shorter, more rugged.

“I started thinking about the reality of how we drive,” Kim, who is now the founder and CEO of San Francisco-based Lit Motors, said of the accident’s aftermath. “Seventy percent of people drive alone and, when they park, they waste space.”

In the two weeks following the incident, he conceived of an enclosed electric motorcycle that could protect people from the elements, go for hundreds of miles and be so stable it wouldn’t tip over. Kim recently showed off the fruit of his convalescence at Fortune magazine’s Brainstorm Green conference in Laguna Niguel, Calif.: the C-1.

“We’re making a safe motorcycle,” Kim said.


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