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USA: Poll: Tesla Model S Buyers Willing To Spend Big for Extra Range

Tesla sets a new trend by offering its Model S with varying degrees of range. Meanwhile, “encore” versions of the Tesla Roadster will be offered with new features.

According to a poll of potential buyers at TeslaMotorsClub.com, more than 51 percent will opt for the performance version of the 2012 Tesla Model S with an 85 kilowatt-hour battery pack. This version boasts a driving range of 300 miles, and can carry a price tag exceeding $92,000. In contrast, only 16 percent would opt for the least expensive 40-kWh version of the Model S. When equipped with the 40-kWh battery pack, the Model S’s range dips to 160 miles. What about the middle ground? Nearly 20 percent of potential Model S buyers would opt for the mid-level, 60-kWh version of Tesla’s electric sedan.

Base pricing for the Model S depends on range, with the 160-mile (40-kWh) Model S starting at $57,400; the 230-mile (60-kWh) version coming in at $67,400; and the 300-mile (85-kWh) electric sedan starting at $77,400. Then, there’s the Model S Performance version—which features an 85-kWh lithium-ion battery and rips from 0 to 60 miles per hour in 4.4 seconds and comes equipped with $5,000 in additional standard equipment. The Model S Performance version starts at $92,400. All prices exclude the federal government’s $7,500 tax credit.
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